2011 - Just Love?

JUST LOVE billboard A

On Tuesday, October 4th, 2011 Marriage Equality launched our "Just Love?" campaign to highlight the discrimination that same-sex couples in Ireland continue to experience as a result of the lack of marriage equality. Although civil partnership, introduced at the beginning of 2011, offers legal recognition to same sex couples relationships as well as many of the rights and obligations that are available to married couples, there is still some work to be done to reach our ultimate goal of equality for same sex couples, our families and our children. 

The "Just Love?" campaign featured posters and billboards at strategic locations across Dublin city, as well as being distributed online, and nationwide through print media. The posters showed real couples and families, and highlighted the continued, urgent need for equality for same-sex couples, our families and our children.  The campaign also featured the launch of our latest short film Rory's Story and Missing Pieces, a marriage audit report detailing 169 legislative differences between civil partnership and marriage.

3 posters

Why "Just Love"?

In essence, the argument for marriage equality boils down to 2 things - love, and justice. The definition of "just" is:

  1. guided by truth, reason, justice and fairness
  2. done or made according to principle; equitable; proper
  3. based on right; rightful; lawful
  4. in keeping with truth or fact; true; correct
  5. given or awarded rightly; deserved
  6. in accordance with standards or requirements; proper or right
  7. actual, real or genuine

Our fight for equality is about doing the right thing - for couples, children and families all over Ireland. Anything other than equality is not just.

After all... it's just love.

We would love to be able to see our billboards and posters on streets all across Ireland. Could you help us roll out our posters and billboards nationwide? Please click here to donate to our campaign.

JUST LOVE billboard B

Did you see our posters around town? We'd love it if you could take a photo of them and send them on to us! Email info@marriagequality.ie

QR code Rory's StoryA Note About QR Codes:

QR (or Quick Response) codes are a type of barcode that can be read by downloading a QR Code Reader app (many are free apps) to your Smartphone or tablet. The QR Codes featured on our Just Love? posters and billboards direct you to Rory's Story on YouTube.


From all of us at Marriage Equality, we'd like to thank everyone who made this poster campaign possible:

  • The couples and families who took part
  • Barry McCaul
  • Julie Horton
  • Orla Howard & Ross Golden Bannon
  • Liam Pender
  • Ronan Redmond
  • David Dwyer
  • Tony St Ledger
  • Ronan Healy

JUST LOVE billboard C